Google Shopping · Product Listing Ads · E-commerce

Show Your Products
Before Competitors

Google Shopping Ads show your product image, price, and brand directly in search results — before the buyer even clicks. Proshala manages your feed and campaigns to maximise ROAS and product visibility.

Feed optimisation, Merchant Centre management, and bid strategy — everything needed to win the Shopping Box consistently.

Feed Optimisation Included
Merchant Centre Setup
Disapproval Fixes
Weekly Reports
76%
Of retail search clicks go to Shopping
30%
Higher CTR vs text ads for products
Higher purchase intent than Search
↑25%
Avg. ROAS improvement in 60 days
What is Included

Feed, Campaigns & Everything In Between

Feed management, campaign setup, and ongoing optimisation — all in one package.

Product Feed Optimisation

Title, description, category, and GTIN optimised in your Merchant Center feed — the #1 factor in Shopping ad performance.

Smart Shopping Campaigns

Google's AI-powered campaigns that automatically optimise bids and placements across Search, Display, YouTube, and Gmail.

Standard Shopping Setup

Manual campaign structure with product group segmentation for full control over bids by category, brand, or margin.

Remarketing Lists (RLSA)

Higher bids for past visitors and cart abandoners — the highest-converting audience segment in any Shopping account.

Competitor Price Tracking

Benchmark your product prices against competitors in real time and adjust bids to consistently win the Shopping Box.

Merchant Centre Management

Feed error resolution, product disapprovals, and rating management to keep every product eligible and visible.

Why Shopping Ads

The Best Channel for E-commerce Growth

No other format shows product, price, and brand before the click — Shopping Ads are uniquely powerful.

Visuals Before the Click

Product image, price, brand, and ratings all shown in the search result — buyers pre-qualify themselves before they land on your site.

Lowest CPA in E-commerce

Shopping Ads consistently deliver lower cost-per-acquisition than branded Search campaigns for most product categories.

Intent at Its Peak

Shoppers searching product terms are at the bottom of the funnel — ready to buy, not just browsing. Shopping captures them first.

Feed Powers Everything

A well-optimised product feed improves both Shopping Ads and free product listings in Google Search — double the visibility.

How We Work

From Feed Audit to Maximum ROAS

01

Merchant Centre Audit

We audit your product feed, fix all disapprovals, and ensure every product is eligible and correctly categorised before spending a rupee.

02

Feed Optimisation

Product titles, descriptions, and categories rewritten with high-intent keywords shoppers actually search — the biggest ROAS lever.

03

Campaign Launch

Campaigns structured by product category with separate ad groups for top sellers, high-margin items, and clearance inventory.

04

Bid & Feed Optimisation

Weekly bid adjustments per product group, negative keyword additions, and feed updates as your inventory and pricing changes.

FAQs

Shopping Ads — Common Questions

Do I need a website to run Shopping Ads?+
Yes — Google Shopping Ads require a live e-commerce website with individual product pages, a return policy page, and secure checkout. We help you ensure your site meets all Merchant Centre requirements before campaign launch so nothing holds up your ads.
What's the difference between Smart Shopping and Standard Shopping?+
Smart Shopping uses Google's machine learning to automatically optimise bids and placements across all Google networks. Standard Shopping gives you manual control over bids by product group. We typically start with Standard Shopping to gather data, then layer in Smart Shopping for scaling top-performing products.
My products keep getting disapproved — can you fix it?+
Yes. Product disapprovals are one of the most common Shopping Ads issues and almost always fixable. Common causes include missing GTINs, mismatched prices, landing page issues, or restricted categories. We audit your full feed, identify every disapproval reason, and resolve them within 3–5 business days.
Can Shopping Ads work for Indian e-commerce brands?+
Absolutely. Google Shopping is fully available in India and works excellently for fashion, electronics, home goods, health, and most product categories. We have managed Shopping campaigns for Indian D2C brands with significant ROAS improvements over brand-bidding and general Search campaigns.
How much ad spend do I need for Shopping Ads to work?+
We recommend a minimum of ₹20,000–₹30,000/month in Shopping ad spend to gather enough data for meaningful optimisation. Smaller catalogues with focused product selection can work at lower budgets. We help you prioritise which products to run first based on margin, competition, and search volume.

Put Your Products in Front of Buyers

Free Shopping Ads audit — we will check your Merchant Centre feed health, identify disapprovals, and show you exactly where your ROAS is leaking.

Free audit · No commitment · Feed health report within 48 hours